Tuesday, January 22, 2008

Take Advantage of China's Internet Population

At the end of 2007 China had 210 million Internet users and its online population is on course to become the world's largest at the beginning of this year.


There was only a gap of 5 million between the Chinese and U.S. internet populations, according to a survey released on Thursday on the web site of the China Internet Network Information Center (CINIC).


China's Internet penetration ratio has risen to 16 percent. The number of rural Internet users was raised to 52.62 million at the end of 2007, up 127.7 percent year-on-year. The rate was much higher than the 38.2 percent for urban areas.

 


86.6 percent of the total, used the Internet for musical entertainment, while nearly 170 million, or 81.4 percent, used it for real-time telecommunications.


73.6 percent browsed for news, 72.4 percent used search engines, and 59.3 percent played games. E-mail services were utilized by 56.5 percent of the Internet users.




The CINIC website said that last year, the number of users under age 18 and above 30 increased rapidly, but it did not give any details. At the end of 2007, users aged 18-24 accounted for 31.8 percent of the total and those aged 25-30 made up 18.1 percent.

Students accounted for 28.8 percent of the total Internet users, while unmarried people made up 55.1 percent.


Of the total, 57.2 percent were male and 42.8 percent were female.


 


Asia soon will have the largest Internet population; China represents more that 20% of the world's population and increases each year by approximately 12-13 million people.



India the world's second most populated country is expected to surpass China’s population in 2040.


China’s Internet rarely links to foreign websites: Out of 40 million external links on 5 million pages of 15,000 sites in China investigated, only 6% leave for websites geographically situated outside mainland China.

 



Out of all links investigated by Professor Jonathan Zhu:

81% of them head for sites within the “home province”;


13% head for sites on “other provinces”;



6% go “overseas”.

“Overseas” does not mean outside all of geographical Greater China. Inside Greater China, there are four customs territories: the mainland, Hong Kong, Macao and Taiwan.

 


Submit Your Website at Baidu



Baidu.com it known as “Chinese Google”, after you submit a website or blog you still have a problem, the majority of China population doesn’t speak English.


Adding at the top of page translation tools won’t bring you more visitors, you have to translate the whole website, and this will bring visitors.



For the moment advertising companies don’t pay much for visitors from outside USA, Canada. This will chance rapidly, be prepared and start learning Chinese and hope that your blog will not be banned in China.

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