Kraft Foods has launched a social network promote by Mandy Moore. uPumpItUp is social network for women, where they can find the inspiration they need to complete different challenges.
The site has the four sections connect, express, inspire, and explore, where members can participate in other challenges or can create their own challenges, connect with others members, ask for help and write comments.
uPumpItUp isn’t a true social network, because it doesn’t have all the necessary features and it looks more like a forum.
Mandy
Erika Lenkert is your go-to gal for all things social.
Bobbie Thomas shares stylish ways to express your creative side.
Mandy Ingber helps you tune out distractions and tune into yourself.
Cynné Simpson shows you ways to explore the amazing world around you.
Using the uPumpItUp social network Kraft tries to promote a healthier lifestyles through Crystal Light.
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